Doug Stockdale's Singular Images

September 7, 2017

Book Commission

Filed under: Photography, Projects/Series, Uncategorized — Tags: , , — Doug Stockdale @ 5:25 pm

09-06-17_Book_Dummy_start_164413-01_Guide

Copyright 2017 Douglas Stockdale

I am very happy to announce that I just received a book commission from a company that I have been mentoring on photobooks. This is going to be a bit of whirl wind affair in that the book has to be developed, printed and launched by the end of October.

Although this is going to be a how-to book, it will pave the way for a photobook that I have currently in development.

Since this project needs to develop quickly, I will provide frequent updates here for those who want to follow along. I will need to figure out how many pages for the intended content and what the design might be. I am currently working out with the sponsor as to what we want to accomplish, so first step is to create a blank dummy while off-line getting confirmation of the requirements.

This much I know for sure, it will involve a lot of writing by me. As if September was not already looking busy, such as getting things ready for the Introduction to Photo Book Design workshop at the beginning of October along with some other stuff about to be announced.

And of course I still have a few copies of the Bluewater Shore edition that are available (and another book review that will be posted soon). So email me (doug@douglasstockdale.com) before these are gone!

Cheers!

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July 19, 2017

Portfolio Reviewer for LACP last weekend

Filed under: Art Market, Photography, Projects/Series — Tags: , , , — Doug Stockdale @ 11:06 pm

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Dawn Watson, dnj Gallery, Santa Monica, CA copyright 2017 Douglas Stockdale

This last weekend I was a guest portfolio reviewer for the LACP EXPOSURE 2017 portfolio reviews and on Saturday I was held at the dnj Gallery in Santa Monica’s Bergamont (Arts) Station.

Overall it was a great experience as a portfolio reviewer as I was introduced to some very intriguing and well thought out photographic projects. It should probably come as no surprise that many of the photographers and artists were interested in spending time with me regarding my assessment about these projects being published.

One of the most frequent questions I am asked before one of these events; how does one prepare for a portfolio review? Since the review is scheduled for only 20 minutes, everyone is always surprised in how quickly this time slips by. First just about everyone brings too many photographs and supporting materials probably in the hopes that a reviewer will be able to see it all and still have time to provide some wise advice. Nope that usually does NOT happen.

Second, as a portfolio reviewer I start each discussion with three requests: tell me about yourself, tell me about the portfolio we are going to review and what is it you would like to obtain feedback from me about your project that might help you to move it forward?

Reviewers would like to know a little bit about who they are talking to; not your life story, but a quick 2 minute bio, which I call an elevator speech. Same for the portfolio (maybe a photographic project), for the photographer/artist to provide some context as to what is going to be reviewed, again perhaps 1-2 minutes, another elevator speech. Last, what is it you need from the review? Some examples: feedback on the editing of the photographs, are the images technically acceptable, could this sequence or series work in a book layout, are the photographs consistent with the artistic statement, etc.

Third, plan on reviewing only one portfolio with each reviewer, you can bring more portfolios, but you will only have real quality time to spend on one with each reviewer. In most portfolio reviews the artist/photographer might be meeting with a series of different portfolio reviewers and it is appropriate to select a portfolio that is relevant to a specific reviewer. In my case, most wanted me to review their book dummy’s or portfolios that they were thinking about having published.

Fourth, plan on having less than 15 prints in the portfolio to have reviewed. In many cases we did not get through all 15 prints during our 20 minute session. You should want quality time/discussion for each image and how these images relate to each other. This exchange takes time when it results in a give and take discussion.

Bring something to take notes and one photographer recorded our review session. Each portfolio reviewer is an individual with a point of view, which may be very different from yours, so don’t become defensive if the reviewer does not see or understand what you are trying to communicate with your photographic prints. One key purpose of coming to a portfolio review is to get a broader exposure to your work and have others talk about what they see. If you are doing more talking than listening, then you are not going to obtain the full benefit of this occasion.

Last, leave something behind, perhaps as simple as a business card (yes, one person left me with one of their books) to help the reviewer remember who you are (I did 12 portfolio reviews on Saturday and names and projects began to blur at the end of the day) and then follow up with a nice email note a couple of days after the event.

Reviewers are there to help you and if they can point you in a direction or make an follow on introduction, they usually will. I had a short list of introductions and follow-up items that I had promised and these are just about completed, as it takes a few days to get organized. Also realized that these are good events to network with the other photographers and artist who are participating in the reviews as you never can tell what might come up during a side discussion.

Note: I had not realized at the time I took the photograph of Dawn Watson, above, that the large red photograph behind me was going to reflect so much pink color on Watson’s self-published book. Below is a better representation of her book “Trees” ( & thanks to Watson for providing a better photograph) and a nice follow-up email regarding our review time together. well done.

Cheers!

Dawn_Watson_Wild Things Live Here-3

 

June 6, 2017

Mentoring – New service for artists, photographers and organizations

Filed under: Art Market, Projects/Series — Tags: , , , , — Doug Stockdale @ 8:41 pm

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Seagull protest, 2016 copyright Douglas Stockdale

In the art business there is a service market segment that I was not really aware of until recently: Mentoring. In my biotech world we would call this same type of service consulting and I have come to understand is essentially the same kind of service; having a skill or expertise that can help others. I suspect that mentoring is just a nicer sounding word and a code word for consulting. I liken it to: “is that person over there nude” or “are they naked”? (hint: Artistic models are nude, they are NOT naked)

That artist, photographers and art professionals are providing mentoring services was under my radar. As I have become more familiar with the term and services, mentoring appears to be more prevalent than I was every aware of and see that this service is offered by many individuals. It’s when you buy a silver Honda SUV you suddenly realize that there are a lot more of this style and color out there driving around than you had ever realized.

My introduction to mentoring came about during and immediately after my LACP book design workshop as those attending the workshop kept asking me about my availability to continue mentoring them on their book project. They in turn told their friends how I had helped them to edit, sequence and layout out their book project which sparked additional inquiries into my availability to mentor them as well. The lights finally came on and it all clicked for me. Okay, maybe I am a bit slow, but I am a biotech professional and I did not come up through the MFA educational mill.

As a biotech design and operations guy with a MBA I have been consulting for over twenty years and I really know that particular consulting world, just not the artistic monitoring world. So I did a quick study about artistic mentoring with some friends who were very gracious to help me come up to speed quickly, especially when they realized that I had a very through understanding of a small artistic niche; all aspects of book design and development.

I am now an artistic mentor! I just had not realized that all of the pro-bono help I have been providing other artist, photographers and organizations for the past five or six years on their book development projects was really providing a mentoring service. The difference is now I have a fee (consulting rate) structure for my mentoring. I currently have three personal clients and one organizational client that I am helping with various aspects of their book programs. Nice.

When I went back to my web site to add mentoring as an artistic capability I realized PhotoShelter, my web service backbone, was not very non-photo friendly. It has great infrastructure for showing and selling photographs, just not very conducive for pages about services. After an inquiry with PhotoShelter during which they admitted this weakness they did provide me a potential work-around that appears to be a good start on how to make my mentoring services available. So I have created a new Bio page and a specific emphasis on my availability for mentoring.

I did check with my friend Susan Burnstine’s website on where & how she advertises her mentoring service to get some additional advertising pointers. Unlike Mary Virginia Swanson, another friend of mine, Susan is somewhat vague and not very specific about her mentoring. Different from my biotech world consulting in which you are very specific about the types of consulting services, skills and experience that you offer. Thus the web advertising is an aspect that is a work in progress in which I am starting out. I think that one of the similarities between artistic mentoring and biotech consulting is “word of mouth”; if you can help make good things happen for someone, the word quickly starts to get around and which I am quickly finding out. Very nice.

So if you have a great idea about a potential book project but realize that you might need some assistance to get your project either self-published or to a publisher, let me know and see if I might be able to help you to get’r done!

Note: the seagull photo above was made at the end of last year on one of my drives down to San Diego and during one of my rest stops along the coast to check out how the adjacent seascape was looking. I found that the juxtaposition of the seagull on top of this specific sign was a bit humorous since this bird was apparently begging for treats from those who were likewise taking in the seascape view.

Cheers!

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