Doug Stockdale's Singular Images

November 1, 2017

Douglas Stockdale – Guide to Self-Publishing an Indie Artist Book

Filed under: Art Market, Books, Photography, Projects/Series — Tags: , , , — Doug Stockdale @ 9:37 pm

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Guide to Self-Publishing an Indie Artist Book 2017 copyright Douglas Stockdale

My self-published Guide was formally launched at the Medium Photo Festival in San Diego, CA last week end. A copy was provided for each person who registered for Medium, compliments of my book sponsor, Dual Graphics, the book printer located in Brea, CA. As a result, over half of the first edition is gone! Even signed a few of these during the Medium event over the weekend.

As I have been writing about this previously, the Guide is was meant to be a short and sweet yet very practical step-by-step to guide someone thru the complex self-publishing process of an artist book. It is ideal for someone who has a lot of illustrations; be that photographs, drawings, paintings, etc. This book is drawn from my various book design workshops, experience with working with my publisher for Ciociaria in Rome and the various photobook discussions with other photographers and artists I have had over the years as the Editor of The PhotoBook Journal. So far, the feedback has been really great.

I cover the five stages of self-publishing include: Book Pre-visualization, Marketing (market size & edition quantity), Book Development, Book Design options and finally Book Production and how these five stages are intertwined during the process. The book development chapter explores the process of developing an artist project with the intent of making a book as well as editing and sequencing the images using a book dummy.

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What I think is another interesting aspect of this Guide is the inclusion of three paper samples (Uncoated Italian paper, Gloss and Satin/Luster papers) which the same photograph is printed to help with understanding the implications of printing, paper and illustration interact. There are examples of both color and Black & White images, with the Black & White images printed with the Fultone (Duo-tone) Digital Lithographic Process, which at the moment is only being offered by Dual Graphics. You will not obtain these beautiful Black & White printed pages from Blurb!

What I find interesting and I think is visually apparent below is how the photographs look on the uncoated Italian paper, which is very similar to a matte inkjet paper, as compared to the adjacent gloss paper with regard to detail and contrast. Having these various papers in the Guide, one can actually feel the difference between these papers, a key aspect of a book object.

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One nice aspect of this Guide is allowing me to feature some of my photographs from my photobook Ciociaria, photo-documentary In Passing and my Foundations folio. I would have preferred to use some of the Black & White images from Bluewater Shore artist book but I had to defer to my publishing team (and sponsor) in a selection of photographs that exhibited a greater tonal scale. Especially since I still have a few of the Bluewater Shore edition available for sale.

So if you are interested in obtaining the Guide, these are available from me for $19.95 each plus shipping ($4.50 in the US; and $15.00 USD outside the US). Email me and as I utilized Paypal, thus credit cards are an option.

Cheers, Douglas

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September 29, 2017

Book dummy: Guide to Self-publishing an Indie Artist Book

Filed under: Art Market, Photography, Projects/Series — Tags: , , , — Doug Stockdale @ 3:41 pm

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book dummy, Guide to Self-publishing an Indie Artist Book 2017 Douglas Stockdale

Well today I just posted on Instagram the photo above revealing what my book commission is about that I have been working so diligently on for the past three weeks. Not that I was looking to write a how-to, but there are some side benefits to this project. I have been in a heavy writing, now editing mode in that this is going to be published sometime next in mid-October and I anticipate being launched at the Medium Festival in San Diego at the end of October.

The cover photograph of a stack of photobooks was photographed by Scott Mathews, which I will discuss a bit more next week when things calm down. Meanwhile, still in the midst of the heavy copy editing with my Text Editor Gerhard Clausing and getting a technical review of the pre-press, printing and binding text with Craig Evans at Dual Graphics. Sometimes the final editing gets a bit complicated as the various copy versions move back and forth between reviewers, so we are doing a final review of the whole thing today.

Making progress as the final copy should be heading to pre-press for loading into InDesign late today. Yes!

Cheers!

Doug

 

September 2, 2017

Gabriela Cendoya reviews Bluewater Shore

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Review 2017 copyright Gabreiela Cendoya, screen shot, Bluewater Shore copyright 2017 Douglas Stockdale

Yesterday I woke to find that Gabriela Cendoya, a very well known photobook reviewer in Spain, has just published a review of Bluewater Shore on her blog GabrielaCendoya. Although she will on occasion provide a book review in English, the Bluewater Shore review is provided in Spanish. If your Spanish is a bit rusty, the review easily converts with the use of Google translate.

So I have taken the liberty to provide a few excerpts, but do not let that hinder you from reading the review in it’s entirety!

Las fotografías de Bluewater Shore, en blanco y negro, de finales de los años 40, tienen el sabor de una cierta despreocupación (insouciance, dirían los franceses), pero sobre todo de una libertad feliz. (The photographs of Bluewater Shore, in black and white, of the late 40’s, have the flavor of a certain disregard (insouciance, the French would say), but above all a happy freedom.)

Como en la obra de Shakespeare, el verano es propicio a los encuentros mas diversos. (As in the work of Shakespeare, summer is conducive to the most diverse encounters)

Mas que de memoria familiar, Douglas nos habla de libertad y emancipación de las mujeres, en un relato abierto en el que podemos intuir muchas aventuras. (Rather than family memory, Douglas speaks of freedom and emancipation of women, in an open story in which we can intuit many adventures.)

Bluewater Shore, en su formato encantador, su nostalgicas fotos envejecidas, es un perfecto acompanante al melancolico final del verano, ese momento sonado de gozo y libertad.
(Bluewater Shore, in its charming format, its nostalgic old photos, is a perfect companion to the melancholic final of the summer that dreamed moment of joy and freedom.)

Thanks to Gabriela for a wonderful and insightful reading of Bluewater Shore. I really enjoy the fact that this artist book has a broad and universal appeal and that it has the capability to connect with readers regardless of their background and culture.

Cheers!

This is where I state that although Bluewater Shore is selling at a very nice pace that there are still some limited edition copies still available. So message me (doug@douglasstockdale.com).

August 18, 2017

Books at Arcana: Books on the Arts

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Bluewater Shore, limited edition artist book (at Arcana), copyright 2017 Douglas Stockdale

Yesterday I had an opportunity to meet with Lee Kaplan at his bookstore, Arcana: Books on the Arts, which is located in Culver City (CA) and present my three books; Bluewater Shore, Pine Lake and Ciociaria.

I am now very happy to announce that a quantity of all three of these books were acquired and all are now available for sale at the Arcana bookstore! Very nice!

We had a really great discussion about photobooks, photographers, book bloggers, publishers and other book industry stuff. It was pretty diverse and free ranging discussion as one subject seemed to quickly lead into another.

I also had an opportunity to provide a quick show-n-tell about my book dummy for Middle Ground and discuss whether which is better to call the book design; leporello, concertina, or accordion fold. Kaplan defaults to leporello as probably the description that aligns best with bibliophiles, so I might need to adjust my photobook definitions and defer to the Middle Ground book as being a leporello design. Nice.

So it is now very nice that my books can be acquired locally in SoCal at this unique and impressive book store. I suspect that Kaplan will soon list these books at his various internet book venues.

Yes another very nice day.

Cheers!

August 9, 2017

Bluewater Shore at Photobook International bookstore

Filed under: Bluewater Shore - artist book, Photography, Projects/Series — Tags: , , — Doug Stockdale @ 4:48 pm

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Bluewater Shore, limited edition artist book, copyright 2017 Douglas Stockdale

Another of my projects this summer has been getting Bluewater Shore into bookstores here in the U.S. as well as in Europe. As is discussed at length in the Indie Photobook Publishing Guide that I posted yesterday, once your book is self-published, there can be an almost equal amount of work to sell it.

Thus I am very excited to announce that Bluewater Shore is now available on-line at the virtual Photobook International bookstore, here. Photobook International is located here in Southern California and is associated with Photo Independent, so my submission was a follow up to my book launch at Photo Independent earlier this year. Very nice, and I of course recommend you check it out (and maybe even buy a copy??)

Meanwhile I will continue making some book submissions to other photobook stores here in the U.S. and Europe. Perhaps similar to making submissions for galleries and exhibitions; I need to determine if there might be good chemistry between me, my books and the bookstores owner and their sales market. I can testify that for a self-published artist, this whole process takes an amazing amount of diligence.

In a related article in this month’s PDNews (August 2017), two self-published photographs discuss how they they are continuing to try to sell the photobooks that they released in 2015. Thus the dilemma of juggling my time to sell what I have published with current work that I intend to publish.  It’s all good & just part of having an artist life!

Cheers!

Doug

Artist, Educator and Mentor

August 4, 2017

Bluewater Shore in APhotoEditor

Filed under: Art, Bluewater Shore - artist book, Projects/Series — Tags: , — Doug Stockdale @ 11:22 pm

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Bluewater Shore, Limited Edition Artist Book, 2017, Douglas Stockdale

While earlier discussing my experience as a portfolio reviewer for LACP a couple of weeks ago, what I did not include is that a portfolio reviewer I had the opportunity to do a little networking with the other portfolio reviewers. Emphasis on “little” as the folks with LACP kept us very busy and not a lot of free time. Thus I had some very brief discussions with Elizabeth Avedon (who featured Pine Lake as one of her Best Photographic Books for 2014), Paula Tognarelli, Executive Director of the Griffin Museum of Photography (MA), Crista Dix, Founder/Director of wall space Gallery (Santa Barbara, CA) and Jonathan Blaustein who provides book reviews for APhotoEditor and NYTimes LensBlog.

During my discussions with Blaustein, I had also provided him with a review copy of Bluewater Shore as an example of some of my current work. Thus I am very honored that he included Bluewater Shore in his recent recap of the LACP portfolio review events on APhotoEditor today. I must admit, I really like the title of his article: Best Work I saw at the LACP portfolio reviews (part 2).

Thus supporting my theory that you never know when a networking opportunity may occur, but it’s best if you are prepared. It’s not a formal book review, but I really like it as this is some good press for this artist book. I also enjoyed his side comment about my novel slip-cover for Bluewater Shore ;- )

Cheers! Doug

July 2, 2017

Bluewater Shore PR photo do-over

Filed under: Bluewater Shore - artist book, Books, Photography — Tags: , — Doug Stockdale @ 3:55 am

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Ready for a Holiday (Bluewater Shore) 2017 Douglas Stockdale

Earlier in June I had set up the studio lights to re-photograph the interior of my limited edition artist book Bluewater Shore for some bookstore submissions. Recently looking at the resulting images, one of which is below, I realized that as a result of how I had the lights setup to photograph the book’s interior, I did not really get a great representational image. Then is dawned on me; rather than have the back cover of the book facing the lights, I had it reversed and essentially allowing the book’s cover to cast a shadow on the book’s interior. Duh.

What was I thinking? Okay, so I am relatively new to using studio lights and this pretty dumb lighting set-up was pretty much a rookie mistake. So be it; at least I was not screwing up some commercial assignment in the process. I figure that this is just part of my studio lighting learning curve and hopefully I will not make this mistake again (probably another, but hopefully not this same one again).

I also edited the image on my other computer which has a better color managed monitor to ensure that the resulting images are a better representation of the book. Done.

I will update a few other articles about Bluewater Shore with these new images and then right after July 4th holiday I will start pitching a series of bookstores that sell both photographic as well as artist books that use photographic sourced material.

Cheers!

P.S. I still have copies of this limited edition artist book available and if you are interested, please message me doug@douglasstockdale.com

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June 10, 2017

Preparing Bluewater Shore for bookstore submissions

Filed under: Bluewater Shore - artist book, Photography, Projects/Series — Tags: , — Doug Stockdale @ 12:32 am

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Bluewater Shore, self-published 2017 copyright Douglas Stockdale

A couple of days ago I was preparing to make another series of bookstore submissions for Bluewater Shore, my limited edition artist book. In looking at my “press photos” for this book, I realized that I needed to have a set of photographs showing the book’s cover, with and without the slip cover. So it was time to set-up the studio lights and make a few exterior photographs. I also realized that I did not have any interior photographs of the book that might illustrate how the book and pages work together as a “flip-book”. That extended my studio session by only a little bit and I like the results, above and below.

Btw, Bluewater Shore is still available for sale as the edition has not been completely sold out yet. If interested, check out the book review by Gerhard Clausing and an overview of this artist book that I posted earlier, here.

Cheers!

Bluewater Shore with clear slip cover

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June 6, 2017

Mentoring – New service for artists, photographers and organizations

Filed under: Art Market, Projects/Series — Tags: , , , , — Doug Stockdale @ 8:41 pm

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Seagull protest, 2016 copyright Douglas Stockdale

In the art business there is a service market segment that I was not really aware of until recently: Mentoring. In my biotech world we would call this same type of service consulting and I have come to understand is essentially the same kind of service; having a skill or expertise that can help others. I suspect that mentoring is just a nicer sounding word and a code word for consulting. I liken it to: “is that person over there nude” or “are they naked”? (hint: Artistic models are nude, they are NOT naked)

That artist, photographers and art professionals are providing mentoring services was under my radar. As I have become more familiar with the term and services, mentoring appears to be more prevalent than I was every aware of and see that this service is offered by many individuals. It’s when you buy a silver Honda SUV you suddenly realize that there are a lot more of this style and color out there driving around than you had ever realized.

My introduction to mentoring came about during and immediately after my LACP book design workshop as those attending the workshop kept asking me about my availability to continue mentoring them on their book project. They in turn told their friends how I had helped them to edit, sequence and layout out their book project which sparked additional inquiries into my availability to mentor them as well. The lights finally came on and it all clicked for me. Okay, maybe I am a bit slow, but I am a biotech professional and I did not come up through the MFA educational mill.

As a biotech design and operations guy with a MBA I have been consulting for over twenty years and I really know that particular consulting world, just not the artistic monitoring world. So I did a quick study about artistic mentoring with some friends who were very gracious to help me come up to speed quickly, especially when they realized that I had a very through understanding of a small artistic niche; all aspects of book design and development.

I am now an artistic mentor! I just had not realized that all of the pro-bono help I have been providing other artist, photographers and organizations for the past five or six years on their book development projects was really providing a mentoring service. The difference is now I have a fee (consulting rate) structure for my mentoring. I currently have three personal clients and one organizational client that I am helping with various aspects of their book programs. Nice.

When I went back to my web site to add mentoring as an artistic capability I realized PhotoShelter, my web service backbone, was not very non-photo friendly. It has great infrastructure for showing and selling photographs, just not very conducive for pages about services. After an inquiry with PhotoShelter during which they admitted this weakness they did provide me a potential work-around that appears to be a good start on how to make my mentoring services available. So I have created a new Bio page and a specific emphasis on my availability for mentoring.

I did check with my friend Susan Burnstine’s website on where & how she advertises her mentoring service to get some additional advertising pointers. Unlike Mary Virginia Swanson, another friend of mine, Susan is somewhat vague and not very specific about her mentoring. Different from my biotech world consulting in which you are very specific about the types of consulting services, skills and experience that you offer. Thus the web advertising is an aspect that is a work in progress in which I am starting out. I think that one of the similarities between artistic mentoring and biotech consulting is “word of mouth”; if you can help make good things happen for someone, the word quickly starts to get around and which I am quickly finding out. Very nice.

So if you have a great idea about a potential book project but realize that you might need some assistance to get your project either self-published or to a publisher, let me know and see if I might be able to help you to get’r done!

Note: the seagull photo above was made at the end of last year on one of my drives down to San Diego and during one of my rest stops along the coast to check out how the adjacent seascape was looking. I found that the juxtaposition of the seagull on top of this specific sign was a bit humorous since this bird was apparently begging for treats from those who were likewise taking in the seascape view.

Cheers!

May 30, 2017

Shipping more Bluewater Shore

Filed under: Bluewater Shore - artist book — Tags: , — Doug Stockdale @ 4:40 pm

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Bluewater Shore Packages, US Post Office, 2017 copyright Douglas Stockdale

Yikes! I was side-lined with the flu for the past couple of weeks and I was finally able to get out of the house just in time for Memorial Day. Today with the post office back in full operation it is time to take the packages over and start the journey to some new homes. nice.

Meanwhile I have a long laundry list of tasks that I need to finish as a result of being sick, nevertheless I will take it one task at a time and what I don’t finish today I will then start on tomorrow. My secret to keep my life in a low stress mode.

Cheers!

 

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