ANSCO Snapfolio booklet cover
I was aware of the Kodak processing promotional booklets, but until recently, I was not aware that ANSCO, their film processing competitor in the 1950’s and 60’s, had a similar film processing promotion. That was until I was sorting through my Grandmother’s family photo collection that had been passed down to me.
I had earlier found a number of the small Kodak booklets that with the Kodak “yellow” softcovers, jumped out of the piles of family photos. That was not necessarily the case for the ANSCO booklets even with their big swatch of red, which is a dull color in comparison to the Kodak yellow. Interesting to compare and contrast these little film processing booklets not to mention the family photographs with hand written notes on the backs.